In today’s digitally driven society, businesses are constantly seeking skilled professionals who can navigate the complexities of online advertising, social media strategies, and data analytics. To equip yourself with the necessary knowledge and expertise, obtaining an online digital marketing degree is the perfect choice.
However, with so many programs available, finding the best one can be a daunting task. That’s why we have curated a comprehensive list of the 15 Best Online Digital Marketing Degrees to help you make an informed decision.
Whether you’re a seasoned marketing professional looking to upskill or a fresh graduate aiming to enter this exciting field, this guide will empower you to choose the program that suits your goals and aspirations. Let’s dive in and unlock the key to your digital marketing success.
Factors to Consider When Choosing an Online Digital Marketing Degree
Before diving into the curated list, it’s essential to understand the factors you should consider when selecting an online digital marketing degree. These factors will help you assess the suitability of each program to your needs and aspirations. The key factors include:
- Accreditation and reputation: Ensure that the program is accredited by a recognized institution and has a good reputation in the field of digital marketing education.
- Curriculum and courses offered: Look for programs that provide a comprehensive curriculum covering essential topics such as SEO, social media marketing, content strategy, data analysis, and more.
- Faculty expertise and industry experience: The qualifications and experience of the faculty members can greatly impact your learning experience. Look for programs with knowledgeable professors who have practical experience in the digital marketing industry.
- Flexibility and accessibility: Online learning platforms should be user-friendly, allowing you to access coursework and materials at your convenience. Look for programs that offer flexibility in terms of schedule and pacing.
- Internship or practical experience opportunities: Practical experience is crucial in the field of digital marketing. Seek programs that offer internship opportunities or projects that allow you to apply your knowledge in real-world scenarios.
- Affordability and financial aid options: Consider the overall cost of the program and explore any available financial aid, scholarships, or payment plans to make it more affordable.
5 Best Online Digital Marketing Degrees
1 – Masters in Digital Marketing – Digital Marketing Institute
Are you ready to take your digital marketing career to the next level? Look no further than the “Masters in Digital Marketing” program offered by the Digital Marketing Institute. This dynamic online degree is regularly updated to reflect the latest changes in the marketplace, ensuring you stay ahead of the curve in this ever-evolving industry.
Designed with care, this program provides a comprehensive understanding of everything from marketing strategy to mobile and social media promotion. By enrolling in this program, you gain full access to the Digital Marketing Institute, offering you regular industry updates and insights. Plus, you’ll earn a globally recognized Masters’s degree, giving you a competitive edge in the job market.
Each module of the program is enriched with interactive learning components, videos, quizzes, animated explainers, and unique toolkits, making your learning experience engaging and interactive. You’ll have the opportunity to test your knowledge and explore various digital marketing concepts.
How much does it cost and how long does it take to complete?
degree in digital marketing offers flexibility, allowing you to complete the program part-time within two years. The taught stage lasts approximately 14 months, followed by a research stage lasting 10 months. The program fee for full online study is $11,850, which includes personalized support from an industry expert tutor, and access to webinars, podcasts, online tutorials, and eBooks.
School: Digital Marketing Institute Duration: 2 years Cost: $11,850
Degree: MSc Digital Marketing Masters degree (DMI Master)
Accreditation: Globally recognized degree
2 – BS in Marketing with a concentration in Digital Marketing – Southern New Hampshire University
If you’re looking to kickstart your career in digital marketing or lay the foundation for further education, the BS in Marketing with a concentration in Digital Marketing from Southern New Hampshire University (SNHU) is a perfect choice. This program, accredited by the ACBSP, provides students with a comprehensive understanding of advertising through mobile, social media, and other online channels.
Throughout the program, you’ll learn how to evaluate key metrics that drive successful campaigns and develop strategies for both pay-per-click and organic advertising campaigns. This degree equips you with the skills necessary for entry-level positions in the marketing landscape or acts as a stepping stone to pursuing a Master’s degree.
SNHU offers an “accelerated degree” pathway, allowing you to transition seamlessly from a Bachelor’s to a Master’s degree in a shorter timeframe.
How much does it cost and how long does it take to complete?
The BS in Marketing with a concentration in Digital Marketing is typically completed in four years on a part-time basis, but there is flexibility to increase the pace of your education. The pricing structure is based on a “per credit” basis, with each credit costing $320. In total, it takes 120 credits to earn your Bachelor’s degree, amounting to a total cost of $38,400.
School: Southern New Hampshire University Duration: 4 years Cost: $38,400
Degree: Bachelor of Science (BS) in Marketing with a concentration in Digital Marketing
Accreditation: Accredited by the New England Commission of Higher Education (NECHE)
3 – Bachelor of Science in Digital Marketing – Cambridge Global College
Cambridge Global College is renowned as one of the most reputable digital marketing schools in the world, and its online Bachelor of Science in Digital Marketing lives up to this reputation. This program is designed to develop the technical, creative, and business leadership talents of students who are passionate about the world of advertising.
With this state-of-the-art marketing degree, you will gain access to a wide range of learning experiences. Engage in coursework assignments that will take you deeper into the realm of research and learn from industry leaders such as Gary Vaynerchuk, Seth Godin, and Simon Sinek. As you progress through the program, you will have the opportunity to develop your business administration skills alongside your marketing talents, acquiring in-depth knowledge of web development, design, advertising, and consumer behavior.
How much does it cost and how long does it take to complete?
The total cost of the course for the general public is $55,480, with individual courses within the full learning track priced at $1,387 each. Discounts are available for partners, family members, veterans, and dependents, reducing the course cost to $39,800. Military service members and their dependents, first responders, and their family members can access the course for $30,000. Additional fees include a $50 undergraduate application fee (waived for some applicants) and an $85 download fee for resources accompanying each course.
School: Cambridge Global College Duration: 4 years Cost: $55,480
Degree: Bachelor of Science in Digital Marketing
Accreditation: Accredited by the New England Commission of Higher Education (NECHE).
4 – Online Business Digital Marketing Degree – LSU Online
Online Business Digital Marketing Degree If you’re looking for an online marketing degree that takes a holistic approach to business growth, LSU Online has just what you need. Their program combines marketing insights with a comprehensive view of how to build and grow a successful online business.
Throughout the course, you will learn how to design effective advertising strategies, analyze campaign outcomes, and implement various tools and techniques for customer acquisition. However, this program goes beyond just marketing techniques. It aims to equip business leaders with highly transferable skills, such as data management and data mining competencies.
How much does it cost and how long does it take to complete?
When it comes to cost and duration, the final price of this online marketing degree will depend on any transferable credits you may have. You will need a total of 120 credit hours to complete the program, with a cost per credit hour of $379. If you can transfer a total of $11,370 from your existing education, the full cost will be reduced to $45,480.
School: LSU Online Duration: 4 years Cost: $45,480
Degree: Online Business Digital Marketing Degree
Accreditation: Accredited by the Council for Business Schools and Programs (ACBSP).
5 – Online Bachelor’s in Marketing – Western Governors University
Are you ready to embark on a high-impact business career? Look no further than Western Governors University’s online Bachelor of Science in Business Administration and Marketing. This comprehensive degree is designed to prepare you for a range of innovative roles in the business world.
The program covers a host of crucial skills for today’s business leaders. From marketing analytics and consumer behavior to content creation, branding, sales management, and communication, you’ll gain the knowledge and expertise necessary to thrive in the marketing industry.
One of the key highlights of this degree is its focus on developing comprehensive strategies for promoting products and services. The marketing component delves into essential topics such as brand management, marketing strategy, analytics, and consumer behavior analysis. Meanwhile, the business core and management elements provide insights into fundamentals for success in business and cultivating strategic thinking.
At Western Governors University, you have the flexibility to complete this program at your own pace. Depending on the time you can dedicate, you can finish it within 0.5 to 4 years. The recommended duration for this degree is at least 2 years of study. Plus, with WGU’s unique payment structure, you can save money as you progress through the program. Rather than charging per credit, WGU charges by term, allowing you to accelerate your learning and reduce the overall cost of your degree.
How much does it cost and how long does it take to complete
Speaking of affordability, the online Bachelor’s in Business Administration and Marketing at WGU comes at a total cost of $14,880 if completed within 2 years. This is a significant advantage for students looking to obtain a high-quality degree without breaking the bank.
School: WGU (Western Governors University)
Duration: 2 years Cost: $14,880
Degree: Bachelor of Science in Business Administration and Online Marketing
Accreditation: Accreditation Council for Business Schools and Programs (ACBSP)
Conclusion
Choosing the right online digital marketing degree is a critical step toward a successful career in the dynamic world of digital marketing. We have presented you with a curated list of the 5 Best Online Digital Marketing Degrees, taking into account factors such as accreditation, curriculum, faculty expertise, flexibility, internship opportunities, and affordability. By considering these factors and exploring the programs on our list, you can make an informed decision that aligns with your goals and aspirations.
Remember, your digital marketing journey doesn’t end with obtaining a degree. The field is ever-changing, and it is crucial to stay updated on emerging trends and technologies. Continuously learning and adapting will help you thrive in this dynamic industry.
So, don’t wait any longer! Take the first step towards your digital marketing success by exploring the 15 Best Online Digital Marketing Degrees. Embrace the opportunities they offer and seize the chance to shape your future in this exciting and rewarding field. Your digital marketing career awaits